FAR Skate, a non profit dedicated to education through skateboarding, needed an identity strong enough to connect skateboarding subcultures with potential sponsors. Stereo took on the challenge on a pro bono basis, creating a unifying centre of gravity for the organisation.
Working from an original student illustration, we built a complete brand system of logo, colour palette, typography, stickers and motion elements. The design held onto the raw energy of its origins while being refined to a professional standard that resonates with both grassroots communities and corporate benefactors.
The result was a brand that finally matched the founders’ ambitions. With a clear identity, FAR Skate is now engaging local and global sponsors with confidence and spreading the positive effects of skateboarding to the communities who need it most.
FAR Skate, a non profit dedicated to education through skateboarding, needed an identity strong enough to connect skateboarding subcultures with potential sponsors. Stereo took on the challenge on a pro bono basis, creating a unifying centre of gravity for the organisation.
Working from an original student illustration, we built a complete brand system of logo, colour palette, typography, stickers and motion elements. The design held onto the raw energy of its origins while being refined to a professional standard that resonates with both grassroots communities and corporate benefactors.
The result was a brand that finally matched the founders’ ambitions. With a clear identity, FAR Skate is now engaging local and global sponsors with confidence and spreading the positive effects of skateboarding to the communities who need it most.
